Wednesday, September 24, 2008

The Corporate Takeover of Shawn Carter


This article is a few months old but it still amazes me every time I read it. The guys over at Corporate Takeover did an investigation into the establishment that is Jay-Z, Inc. No people, it's not a real company just the title of his various business ventures since his debut in '96.

Read the following excerpt:
"Jay-Z Inc. represents the business ventures built around Jay-Z the hip-hop star. What began with rapping, soon grew to include Rocafella records, Rocawear, and a host of endorsement deals and joint ventures. For the most part, all of these undertakings owe their success to Jay-Z’s influence as a hip-hop star. But after 12 years of building up the franchise, Carter has cashed in piece by piece."

Read the rest of the article here.

I advise all the young and aspiring entrepreneurs like myself to read this. Dude been putting in work and making MAJOR moolah from it. Forbes has him listed at $83 milli. Did we also mention Beyonce??

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